Instagram today presents a leading platform for travel businesses around the world. The tourism industry is highly promoted on this platform, making a new shift in the way we look at travel. On an average point, people open their Instagram application at least 4-5 times a day. This large concentration of people allows travel companies
Boost your online booking sales with travel product reviews
As a tour operator or a travel agency, you probably spend a significant amount of time and money on advertising. As well you should, because you can’t grow your business and increase your revenue without well-thought-out advertising strategy. Advertising has always been important, but never more so than today. In fact, the advertising industry has
What are the ways to get leads for your sales team?
The hunt for leads can be both difficult and desperate in the travel market. There are different practices that can help you generate leads. Inbound practices are practices that serve to bring customers in closer to the brand, not to sell immediately. The point is to create trust in the eyes of your customers so
How to grow your email database?
It’s a sad fact, but your email marketing database degrades by about 25% every year. Your contacts’ email addresses change as they move from one company to another, they opt-out of your email communication, or they abandon that old AOL address they only use to fill out forms on websites (Source: Hubspot.com). Here are
Should travel agencies bother with AdWords?
Yes. Well, that sure killed any suspense you might have had, but hear me out here. Full disclosure first: I do SEM and SEO here at Lemax, so I’d probably make an AdWords campaign for selling ice to the Eskimos (know your target audience), but that’s just because I know it can work. So from my
Are surveys important for travel agencies and tour operators?
Ever felt that your opinion doesn’t matter to a company you are working with? Do you remember how many times you asked a company to make a change, and their answer was: sorry, it’s the way it is. It’s frustrating, right?! People love when they are asked for their opinion and they love it even
Lemax Software integration with Hotelbeds
What is Hotelbeds? Hotelbedsis a global 3rd party provider that enables travel agencies and tour operators to directly book and pay for the services wanted. It combines hotels all around the world in one place. Lemax Software is integrated with Hotelbeds through their API and allows travel companies to book and make reservations directly out
What sources can you rely on when making booking software decisions
What is the best way to find out useful information about product/service you want to buy? And what you should pay attention to when making a final purchase decision? We are giving you the answers to the questions below. Vendor-authored materials If a booking software vendor offers you different materials that can help you be
Perfect travel newsletter guide
Tourists are subscribed to many different travel agency and tour operator company newsletters, but the problem that occurs here is –they are ALL THE SAME?! You can see the percentage of opened and clicked ones in the travel industry. Read what you have to include to make your newsletter shine and get more clicks! A