The root of most excuses in life is fear. Fear keeps people from growing and changing. The first step towards overcoming fears is to identify what they are. Here are a few of the most common fears that keep employees from accepting a new travel technology (booking system). 1. Fear from the unknown and something
What’s the hottest platform for travel business?
Instagram today presents a leading platform for travel businesses around the world. The tourism industry is highly promoted on this platform, making a new shift in the way we look at travel. On an average point, people open their Instagram application at least 4-5 times a day. This large concentration of people allows travel companies
Use coupon codes to increase sales in your travel company
Coupons are one of the most popular marketing and advertising strategies used by travel companies to gain more profit, either by attracting new customers or by selling more frequently to existing ones. There are several ways to distribute the coupons, including direct mail, in-store or central location, print media, and through retailer advertising. Because of
Boost your online booking sales with travel product reviews
As a tour operator or a travel agency, you probably spend a significant amount of time and money on advertising. As well you should, because you can’t grow your business and increase your revenue without well-thought-out advertising strategy. Advertising has always been important, but never more so than today. In fact, the advertising industry has
Which costs should you think about when attending a fair as a tour operator?
You are planning to visit a fair (maybe the upcoming WTM in London or similar), or go as an exhibitor there, rent a booth and promote your travel business. There are some costs you need to think about, especially if you’re going to another country. Here is a list of things you should take
Toughest problems that a new destination brings to your tourists
Things that tourists experience when they travel to a destination from your latest offer are very important. They are the ones that will give you feedback and tell you things that you couldn’t have predicted. Here are a few things that can make their experience great or less great. 1. Quality of service When looking at services you have
How to grow your email database?
It’s a sad fact, but your email marketing database degrades by about 25% every year. Your contacts’ email addresses change as they move from one company to another, they opt-out of your email communication, or they abandon that old AOL address they only use to fill out forms on websites (Source: Hubspot.com). Here are
Should travel agencies bother with AdWords?
Yes. Well, that sure killed any suspense you might have had, but hear me out here. Full disclosure first: I do SEM and SEO here at Lemax, so I’d probably make an AdWords campaign for selling ice to the Eskimos (know your target audience), but that’s just because I know it can work. So from my
How to become more profitable in the travel branch by using online tour operator software
If you are a tour operator you must have wondered at some point how to attract more customers and what the key of success is. Of course, there is no universal answer to that, but you should definitely pay attention to a few details, whether you are selling a single product such as a daily excursion